LI | Advisory Studio is led by a senior business and technology consultant with 20+ years’ experience in transformation, GTM strategy, and post‑merger integration across technology and industrial sectors.
Lucia Italiano | Founder & Senior Advisor
Lucia is the Founder of Lux Intentio | Advisory Studio and a transformation and integration strategist with over 20 years of international experience leading digital and organizational change at companies like Oracle, SAS Institute, Accenture, and Honeywell.
She specializes in enterprise-wide transformation - spanning post-M&A integration, Go To Market operating models, digital maturity, and technology adoption - working closely with C-level teams to align strategy with execution.
Active in the tech ecosystem, Lucia is a thought leader who advises founders and executives on innovation led growth, and contributes to academic programs shaping the next generation of agile, purpose-driven leaders.
Swiss and Italian citizen; fluent in French, English, Spanish and Italian.

How we work with partners
We don’t just advise. We deliver with a network of EU and Swiss-based firms that meet our standards for trust, transparency, and performance.
They’re not vendors. They’re co-creators. And we bring them to the table when it matters.
Swiss and European startups, scale‑ups, and PE/VC funds looking for hands‑on, senior advisory without the overhead of a large firm.
Who we work with









